WEBBER IMMOBILIEN

A real estate website connected to an external system to automatically sync and manage property data.

2024

WordPress (Custom Data Integration)

3WKonzepte GBR, Marketing Affen

Frontend Development, Data Integration & Automation

Overview

The project focused on building a real estate website that automatically displays property data from an external system. Instead of managing listings manually, the goal was to create a reliable connection between the website and the client’s main platform, so all property information stays up to date without extra work.

On the old website, property data had to be entered manually. It was not updated automatically, which caused extra work and often led to mistakes. During the design process, I found that the company already used a central system where all property data was managed and shared with other platforms like ImmoScout. However, there was no direct connection between this system and the website. This made it necessary to create a custom solution to ensure the data could be synced and updated automatically.

I built a structured workflow in WordPress using JetEngine to manage property listings. I integrated data from an external system and mapped it to custom fields to automate updates. To support this, I developed a custom import process that collects and updates the data automatically. This reduced manual work, avoided duplicates, and improved overall stability. On the front end, I implemented dynamic visibility rules to hide empty fields. This ensured that each property only showed relevant information and kept the layout clean and consistent.

Data Integration

Integrated external property data into WordPress and mapped it to structured fields using WP All Import and JetEngine.

Automation

Set up automated processes to regularly update property listings without manual work.

Data Processing

Developed custom logic to process and prepare incoming data for reliable import.

Results

The final system provides a reliable and automated way to manage property data without manual input. Listings are continuously synced from the external platform, ensuring that the website always reflects the latest information. This reduces operational effort, improves consistency across platforms, and allows the client to manage all data from a single source.

400K

Automated data updates processed

150K

Property records imported

200

Updates handled daily

Months Continuous stable operation